Answer
$m\approx-1.807$
Work Step by Step
$2^{1-m}=7\qquad \color{blue}{\text{ ...apply ln(...) to both sides } }$
$\ln 2^{1-m}=\ln 7\qquad \color{blue}{\text{ ...apply } \log_{a}x^{r}=r\log_{a}x}$
$(1-m)\ln 2=\ln 7\qquad \color{blue}{\text{ ... } /\div\ln 2}$
$1-m=\displaystyle \frac{\ln 7}{\ln 2}$
$1-\displaystyle \frac{\ln 7}{\ln 2}=m$
$m\approx-1.807$