The film was released in Great Britain on August 25, 1955, several months ahead of its US premiere. In the United States, it opened in Los Angeles on Christmas Day 1955, and in New York City on February 28, 1956. The US release followed an extensive advertising campaign focusing on popular women's magazines such as McCall's, Family Circle, Woman's Day, and Redbook, which referred to the film as a "woman's picture".[9]
Motion Picture Daily reported that the film earned $16,000 on its opening day and did “above average” business in areas like Atlanta, Miami, New Orleans, and Jacksonville.[10]
