- The song "Looking for Lot 49" by The Jazz Butcher alludes to the novel in its title and theme of postal services.[11]
- Radiohead alludes to the novel in the name of their online merchandise shop and mailing list, W.A.S.T.E.[12]
- The song "The Crying of Lot G" by Yo La Tengo is an allusion to the novel.[13]
- The song "Radio Zero" by The Poster Children mentions "Radio KCUF" in the lyrics. They also used W.A.S.T.E. and the post-horn on their first cassette.[14]
- In the William Gibson novel Count Zero (1986), the multinational corporation Maas Neotek is named in honor of Oedipa Maas.[15]
- The sample configuration file for GNU's Wget uses proxy.yoyodyne.com as a placeholder for the proxy setting.[16]
- The Phone Company (tpc.int), established by Carl Malamud and Marshall Rose in 1991, used the post horn of the Trystero guild as its logo.[17]
- A Google smartphone app for the third annual Treefort Music Fest (a QR Code scanner in the guise of a nominal secret decoder ring) prominently features the Trystero muted horn.[18]
- The title of the 2018 AMC-TV series Lodge 49 alludes to the novel.[19][20]
- The installation called the San Jose Semaphore, on top of the Adobe World Headquarters in San Jose, contained a riddle between 2006 and 2007 which, when solved, resulted in the text of the novel.[21]
- The anime film Tamala 2010: A Punk Cat in Space (2002) bases part of its plot about a religious cult becoming a mail-order monopoly and intergalactic power on the novel's Tristero.[22]
- In the movie The Adventures of Buckaroo Banzai Across the 8th Dimension (1984), Yoyodyne Propulsion Systems is the name of a supposed defense contractor that is really a front for a group of red Lectroid aliens, all of whom are named John.[23]
- In The O.C. episode "The L.A.", Paris Hilton reveals she's working on a thesis on Pynchon. Another character responds saying he's only read "The Crying of Lot 49."[24]
- In the sixth book 'The Ersatz Elevator' of The Series of Unfortunate Events, Lot 49 of the auction featured a collection of rare stamps, referencing Pynchon's novel.[25]
- The title and lyrics of the song "San Narciso" by Faded Paper Figures refer to the fictional city featured in the novel. [26]
- In Season 5, Episode 25, of Star Trek: Deep Space Nine, Quark cries an auction, including Lot 49, which includes a 1951 Willie Mays baseball card.
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