Answer
We call half of the long side x. Thus, a side of this hexagon is 2x. In addition, using a 30-60-90 triangle, we find that the apothem is 2x as wel. Thus, its area is: $A=\frac{sp}{2} = 2x^2$
We now consider the inner hexagon. Using the law of sines, we find that its side is $x\sqrt{3}$. In addition, using the same 30-60-90 triangle as before, we find that its apothem is $x\sqrt{3}$. Thus, its area is $1.5x^2$. Dividing these areas, we get .75, which is the same as 3/4.
