Living in the clouds
Wiedeman writes that Adam had a tendency to "live in the clouds." This is a metaphor that emphasizes Adam's idealistic and visionary nature, as he is less pragmatic than his counterparts.
The Coffeehouses of the Enlightenment
In order to describe Neubergs's vision, Wiedeman uses a simile to compare his vision to events in history. For example, he writes that "Neuberg wanted something like the coffeehouses of the Enlightenment, where people met to exchange big ideas while also doing business."
The Rat Race
Wiedeman uses the metaphor of a "rat race" to describe the current cultural attitude toward work-life balance, centered around the importance of wealth acquisition and capital.
Thinking like an engineer
Describing one member of staff, Wiedeman uses the simile "he thinks like an engineer." By this, he means that he thinks systematically and is organized and meticulous. He uses this simile to contrast Adam's working-style, which is less systematic.
