Answer
See explanation
Work Step by Step
1. The boss needs the contribution of the sales manager. The sales manager will be involved in drawing plans that will result in attaining the sales budget objectives.
2. The boss’s input in the sales budget is imperative. The boss is responsible for all the departments in the organization. All the departments are directly affected by the sales budget.
3. Estimates will be shaped by thoughts regarding the number of salespeople required, the advertising expenses, utility expenses, training expenses and recruitment expenses, pricing of the goods, and places where the goods will be sold.
4. The target number of units to be sold, the price for each unit and commission rates.
5. The target number of customers, delivery charges, units to be produced and discounts to customers.
6. Complications may ensue due to underperformance by salespeople, high advertising expenses, competition from rivals offering lower prices, low sales revenue, unpredictable consumer tastes, and other business risks beyond the sales manager's control.
