The film had its world premiere at the Sundance Film Festival on January 20, 2018.[23][24] Shortly after, Annapurna Pictures acquired distribution rights.[25] It also screened at South by Southwest on March 12, 2018.[26] The film was initially scheduled to be released on June 29, 2018,[27] but was pushed back a week to July 6, 2018, where it began with a limited release before expanding wider on July 13.[28]
The film had difficulty getting international distribution.[29][30] On September 18, 2018, Riley announced that Universal Pictures and Focus Features had picked up its international distribution rights. It premiered at the 2018 London Film Festival, followed by a UK release on December 7.[1]
Sorry to Bother You was released on digital copy on October 9, 2018, and on Blu-ray and DVD on October 23.[31][32]
