The film had its world premiere at the Toronto International Film Festival on September 6, 2019.[15] It received an awards-qualifying limited release on December 25, 2019.[16] Originally set to expand to a wide release on January 17, 2020,[17] the film's expanded distribution was moved up to January 10, 2020, when it opened in 2,375 theaters.[18][19] In response to the murder of George Floyd, Warner Bros. Pictures made the film free on various streaming platforms during June 2020 to educate the public about systemic racism.[20]
On June 19, 2020, TBS, TNT, and truTV aired the film, along with the 2018 superhero film Black Panther, in which Jordan also starred, to support social justice in celebration of Juneteenth.[21] The broadcast was presented by Anthony Anderson and featured interviews with Bryan Stevenson, along with U.S. Senator Kamala Harris and comic and TV host W. Kamau Bell.[22]