University of North Carolina Kenan-Flagler Business School
Short and Long Term Goals and How I Arrived to this Point
Please describe your short and long term goals post-MBA. Explain how: your professional experience has shaped these goals; why this career option appeals to you; and how you arrived at the decision that now is the time and the MBA is the appropriate degree. (500 words maximum)
When I left my position at Goldman Sachs last year, I did so with the intention to go back to school. The American Express headquarters in New York is directly across the street from the Goldman Sachs headquarters. When I transitioned to American Express in the fall of 2010, I thought my move was one of convenience, and not just a slight change in my commute. I was proud to have secured the job, but I primarily saw the move as a placeholder in my career so that I could focus on the arduous business school application process. I wasn’t expecting to enjoy my current marketing role as much as I do. My experience over the past year has tweaked my short term plans but has also helped me to re-evaluate my long terms plans.
In the short term, I would like to return to American Express after school as an employee better equipped to usher our company into the digital age and as a confident leader who will drive change. With rapid advances in mobile technologies and the Web, the 150-year-old American Express brand is set to undergo an unprecedented transformation. In a few short years, purchases via credits cards will be replaced with virtual transactions. As such, American Express is focused on finding ways to break in to the digital...
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