The fifteenth word of American Gods is "fuck", which is to help inform readers of a nervous disposition that they can stop reading there, or at least by the end of the extremely peculiar sex scene that closes Chapter 1.
Neil Gaiman, writing on Tumblr[14]
While Gaiman was writing American Gods, his publishers set up a promotional web site featuring a weblog in which Gaiman described the day-to-day process of writing, revising, publishing, and promoting the novel. After the novel was published, the website evolved into a more general Official Neil Gaiman Web Site. As of 2021, Gaiman sporadically adds to the weblog, describing the writing, revising, publishing, or promoting of his current projects; but tends to use social media like Tumblr[15] or Twitter[16] for more personal details or reader questions.
On 28 February 2008, Gaiman announced on his journal that for one month the complete text of American Gods would be available to the public on his publisher's website.[17]
