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Most people writing history books are themselves Westerners (not as in American West, but as in American or Western-European), or scholars of Western history; hence they see what they know/are as being more important. This is an excerpt from Loewen's text:
"Instead, they argue for Europe's greatness in transparently psychological terms—"people grew more curious." Such arguments make sociologists smile: we know that nobody measured the curiosity level in Spain in 1492 or can with
authority compare it to the curiosity level in, say, Norway or Iceland in Here is the account in The American Way.
What made these Europeans so daring was their belief in themselves. The people of Europe believed that human beings were the highest form of life on earth. This was the philosophy, or belief, of humanism. It was combined with a growing interest in technology or tools and their uses. The Europeans believed that by using their intelligence, they could develop new ways to do things."