Alien

Marketing

Around and shortly after Alien's release in theaters, a number of merchandise items and media were released and sold to coincide with the film. These included a novelization by Alan Dean Foster, in both adult and "junior" versions, which was adapted from the film's shooting script.[51] Heavy Metal magazine published a comic strip adaptation of the film entitled Alien: The Illustrated Story, as well as a 1980 Alien calendar.[51] Two behind-the-scenes books were released in 1979 to accompany the film: The Book of Alien contained many production photographs and details on the making of the film, while Giger's Alien contained much of H. R. Giger's concept artwork for the movie.[51] A soundtrack album was released as an LP featuring selections of Goldsmith's score, and a single of the main theme was released in 1980.[54] A twelve-inch tall model kit of the Alien was released by the Model Products Corporation in the United States and by Airfix in the United Kingdom.[74] Kenner also produced a larger-scale Alien action figure, as well as a board game in which players raced to be first to reach the shuttle pod while Aliens roamed the Nostromo's corridors and air shafts.[74] Official Halloween costumes of the Alien were released for October 1979.[74] Several computer games based on the film were released, but not until several years after its theatrical run.[74]


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